Oasys IT is a newly formed division of an existing client, offering a new IT system for a low monthly fee that in some cases is lower than the business may spend on service and upgrades.
Our role was to develop a new stronger more retail logo and positioning statement, web site and direct mail campaign and press ad. To grab the attention of the market we used some strong images of chimpanzees and the campaign theme of “Don’t monkey around with computers.”
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